Planning the Article
1. Who are you writing for? -I am writing for an audience of primarily fashion-oriented teeangers and young adults. Because of this, I chose to focus on a person I know a large portion of my audience will be aware of and probably admire, Tyler, The Creator. This is because his rap music is very popular with teenagers and young adults, as is his fashion sense with the fashion-oriented crowd. 2. What is important to your audience? -In relation to fashion, individuality, self-expression, and relatability are important to my mainly young audience. This is another reason I chose to focus on Tyler, The Creator, as he encompasses all these values through his fashion and music, and is also very relatable to the younger crowd. 3. What news is currently trending? -As far as I’m aware, no news is currently trending regarding Tyler, The Creator or anything related to him, however he is so well known that he is usually in the public consciousness. 4. How are you going to start? -I am going to start by doing extensive research on Tyler, The Creator, by doing things like reading his Wikipedia page or articles written about him, and watching some interviews he’s done. I’ll also plan out a basic outline of what I want my article to touch on. Article Structure -Start with a hook/summary of who Tyler, The Creator is in the stand first. -Introduce Tyler by describing his massive success in the music industry, and introduce the idea that he’s also well known for his fashion (which will be elaborated on later). -Describe his childhood and rise to fame. -Describe Tyler, The Creator’s personality, like his emphasis on self-expression and individuality, and tie that into his fashion/why he’s so inspiring. First Draft of Article The story of the young California rapper, whose style of dress is as rapidly evolving and polarizing as his experimental, and often vulgar, discography. At just 29 years old, Tyler, The Creator has an influence on the worlds of pop culture, music, and fashion that most people can only dream of. Tyler, The Creator, born Tyler Gregory Okanma on March, 6th 1991 in Ladera Heights California, is perhaps best known for his illustrious and polarizing music career. His celebrated body of work primarily in the alternative rap and R&B genres have garnered him five studio albums, several Grammy nominations, and even a Grammy win in 2020 for his most recent album, “IGOR”. These accomplishments have cemented Okanma’s place as one of the most influential rappers, and musicians in general, of the past decade, however his reach is not limited to the musical world. On top of his groundbreaking, genre-blending discography, Tyler is also well known for his eccentric fashion sense and clothing brands. Tyler grew up in a single-parent household in Southern California, and from a young age found himself drawn to the visual arts, and artistry in general. Okonma claims that during his formative years he would design cover albums for his own imaginary music, a practice he continued well into his actual music career, having designed the artwork for several of his studio albums himself. Tyler first entered the music scene around 2007, when he helped co-found the musical group “Odd Future'', whom he made music with for several years. During this time, ontop of gaining a hardcore fanbase in the underground/alternative rap scene for his music, he also gained a cult-like following surrounding his fashion sense. His unapologetically loud and unique style of dress resonated with his young listeners, and in 2011 he created his own clothing brand, “Golf Wang”. In 2014 this brand released several pairs of shoes that were in collaboration with the skateboard company Vans, which today can resell for hundreds of dollars. However, in 2017 Okanma left Vans in favor of Converse, citing that they valued him more, and gave him more creative freedom than Vans. He has released a wide array of sneakers and clothing with the aforementioned sneaker brand, and continues to drop new clothing for his own brand regularly. Both Okanma’s music and fashion have undergone several radical transformations throughout his career, which reflect his evolution as a person. The vulgar and intentionally controversial music that defined his early years was reflected in his fashion, which usually consisted of vibrant clothes that were loud and strange simply for the sake of being loud and strange. However in recent years as Tyler has gained mainstream recognition, you will often see him rocking menswear items that are not traditionally worn by rappers. This includes suit jackets, sweaters, khaki pants, and dress shoes, although still in the colorful and unique style he is known for. Okanma, an openly gay man who has been known to defy traditional male fashion norms, values individuality and self-expression in his clothing above all. This is why he continues to carve a path in both the music and fashion worlds that are completely his own. No matter what his fashion sense evolves into next, you can be sure that it will be unapologetically and completely Tyler. Double Page Spread
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